The Holy Grail: Timely Adaptiveness for CIA Content! In effect, dynamic (or "on demand") configuration for the audience and task (or "conditionality). The Holy Grail: On-Demand Adaptiveness for CIA Content!The concept is old, but today's technologies are more capable. The goal is:The dynamic (or "on demand") configuration of content and its deliveryFor the known audience and task (or "conditionality).